This occured to me while listening to an International Star Registry radio spot

Chris L Peterson wrote:
They lost a decision in New York a few years ago brought against them
for deceptive advertising practices.

From a 1998 SPA News Circular:


++++++++++++++++++++++++++++++++++++++++++++++++++ ++++
Star Registry hit
~~~~~~~~~~~~~~~~~
New York's consumer affairs officer has acted against a leading star-
naming company, the International Star Registry, accusing them of
engaging in a deceptive trade practice.

Commisioner Jules Polonetsky said that paying to name stars after loved
ones was simply throwing money into a black hole. The Commissioner said
that companies that offer to "officially" name stars fail to tell
consumers that they don't have the authority to do it. The International
Astronomical Union is the only recognised star-naming organisation, and
it does not sell names.

The ISR faces maximum fines of $3,500 or more. Commissioner Polonetsky
said: "In reality, the star names are nothing more than a listing in the
company's own book."
++++++++++++++++++++++++++++++++++++++++++++++++++ ++++


Best,
Stephen

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