Bill Meyers wrote:

I agree with your implication that promising more than one is certain
one can deliver is a very risky strategy for a new small business. It
throws a shadow over subsequent products, as we have seen here.

But what about the proposition that not promising more than you are
certain is even more risky? It takes time to penetrate a market and
time (equals money) is just what small businesses almost never have.

BO's mistake was not the early announcement but, according to Tom,
insufficient testing of the lenses. TMB's involvement in assessing the
lenses seems to be a strong indicator that that mistake has been
learned from and is not being repeated.

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Martin Frey
http://www.hadastro.org.uk
N 51 01 52.2 E 0 47 21.1
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